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Nvidia reportedly in talks to invest in Perplexity at $30 billion-plus valuation as revenue triples

· by Pondero Newsdesk

The short version

The Information reported Nvidia is negotiating an equity stake in Perplexity at a valuation exceeding $30 billion, more than 50 percent above the company's last round, as Bloomberg puts Perplexity's annualized revenue at over $750 million.

Nvidia reportedly in talks to invest in Perplexity at $30 billion-plus valuation as revenue triples

Perplexity's annualized revenue has tripled to over $750 million per Bloomberg, and Nvidia is in talks to buy into the next round at a valuation above $30 billion. That would be more than 50 percent higher than Perplexity's previous raise.

What happened

The Information reported on August 23, 2026 that Nvidia entered investment discussions with Perplexity at a valuation exceeding $30 billion, per The Decoder, which cited The Information as the original source. Bloomberg independently reported the discussions the same day, putting Perplexity's annualized revenue at over $750 million, up from roughly $250 million a year earlier.

Perplexity Computer, the company's agentic product for automating browser-based tasks, is cited as a driver of that growth. Enterprise customers adopting the product have pushed up token consumption, a dynamic consistent with agentic AI workloads consuming far more tokens than conventional search. Neither Nvidia nor Perplexity publicly confirmed the talks as of August 24.

Nvidia is not a new Perplexity backer. The chipmaker led Perplexity's Series E extension in July 2025, and Perplexity joined Nvidia's Nemotron Coalition in March 2026, a program promoting open AI models as an alternative to Chinese development efforts. Before the current equity discussions, Nvidia had reportedly explored an acqui-hire structure before pivoting to a straight investment approach, per The Decoder.

Nvidia's portfolio pattern

The Perplexity deal fits a pattern Nvidia has repeated across several AI companies in 2025 and 2026. The chipmaker recently committed roughly $20 billion to Groq and $900 million to Enfabrica in acqui-hire-style structures, and acquired Poolside in August 2026. In each case, the equity stake tends to precede large compute purchases, since portfolio companies spend Nvidia-backed capital on Nvidia chips.

Perplexity is a different profile from those deals: a consumer-facing AI search product with growing enterprise revenue, not pure infrastructure. But the token-intensive demands of Perplexity Computer make it a logical GPU consumer, giving Nvidia the same return-loop incentive. Perplexity has raised more than $1.7 billion in total. CEO Aravind Srinivas has indicated a 2028 IPO timeline per The Decoder, which cited CNBC reporting from June 2026.

Why it matters

The valuation jump from roughly $20 billion to $30 billion-plus reflects how enterprise adoption has repriced AI search as a category. When Perplexity's previous round closed, the company was primarily a consumer alternative to Google. Revenue growth at this scale suggests enterprise and agentic workloads have materially changed the business mix.

For operators running Perplexity in agent pipelines, near-term product changes are unlikely from this deal alone. But deeper Nvidia involvement typically brings hardware optimization partnerships alongside the equity. That could improve Perplexity Computer's throughput on Nvidia infrastructure over time.

A $30 billion private valuation would also set a floor for IPO price expectations when Perplexity moves toward a public listing. Both the valuation and the revenue figure are unconfirmed by the companies directly, so the clearest milestone is a formal announcement with official terms.

What to watch next

Watch for a Perplexity announcement confirming the round with official valuation and revenue figures. Any Nvidia compute partnership announced alongside the equity deal would follow the precedent set with Groq and Poolside. On the IPO track, CEO Srinivas has pointed to 2028 as the target year, but a $30 billion-plus valuation from a credible backer like Nvidia could accelerate that timeline or invite competing strategic interest.

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